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Need reliable SEO services for your business in the Czech Republic? Here’s what works locally, typical costs, and how to choose a partner you can trust.
If you’re targeting Czech customers, or expanding into Prague, Brno, Ostrava, or across CEE, SEO in Czechia has a few quirks. We’re AGR Technology, and we help brands grow sustainable organic traffic with technical SEO, content that resonates in Czech, and ethical link building. Below, we cover the search landscape, the services that matter, realistic budgets, and how to pick the right team (even if it’s not us).
Book a free consultation call with AGR Technology to see how we can help scale your brand with proven SEO strategies
Reviews from some of our happy customers:
Justine Brummans
Alessio is both incredibly knowledgeable and personable! He gave me great advice that was catered to me and my situation. Thank you Alessio! Super helpful!
Springfield Equestrian Park
Alessio is amazing! I can not speak highly enough of how helpful and knowledgeable he is, my website he created far exceeded my expectations, he is so accomodating and I can only wish him every success with his business. I rate AGR technology 10 out of 10.
Legacy Energy
We used AGR Technology and dealt with Alessio to design and build our website as well as host our emails. Alessio was a pleasure to deal with and had plenty of ideas that we could implement into our site. He has a great attention to detail, he is also very polite in understanding our goals and what we wanted to achieve with our website.
Thanks mate,
Alex & Rob
Excellent Service
Alessio developed our website for our business and has done a wonderful job. He is very personable and knowledgeable. We have enjoyed working with him. We will be referring others to him and highly recommend him to those who need Tech advice.
MRC Performance
I have been in business for over 10 Years and recently moved to AGR Technology for all our IT needs. They are able to fix nearly anything remotely and always very helpful in recommending appropriate hardware upgrades that do the job as required but not costing more than needed.
Alessio provided an excellent service. He was very dedicated in his method of finding solutions to problems. He continued to try different avenues until he found the reason as to why a particular application was not working. He was very knowledgeable in his understanding of the internet and of applications and how they work, and he was able to apply this knowledge in understanding how to resolve the obstacles that continued to appear. He is understanding towards his client's needs and goals and he is willing to work with his client in achieving those goals. He is a very polite and well mannered person and very calm and gentle in his approach. I would highly recommend Alessio's services to anyone.
Palmira Rigoli
Great work ethics Alessio! We at Totally Gluten Free Products are very happy to have you on board as our IT and SEO master. Very reliable, trustworthy and knowledgeable in the field.
YouTube Comment
Nat's Custom Designs
Alessio from AGR Technology has recently helped me create a website for my business.
Throughout the whole process from start to finish Alessio made the process easy for me, by calling me and explaining each step of the way. I'm not very computer savvy, but with Alessio taking the time to explain in detail everything I needed to know from putting inventory in to having it shipped. He even remotely joined my computer to help guide me through everything.
He's very knowledgeable and is experienced in everything I needed and if there was anything else I needed to know that wasn't something he was familiar with, he researched it.
I would HIGHLY recommend Alessio to anyone. He has not only helped me for now but I know that if I ever needed help with anything else he would definitely go above and beyond to help. Thank you so much for everything you have done. It's been a long process but well worth it 🙂
Byron Macumber
AGR Technology is amazing. not only do they stick with you through out the process, they also accommodate to your wants and needs. They are efficient in their work and they have high integrity. Their capabilities are shown through their website design, and appropriate knowledge of utilities regarding software. over the many years of working with them they have been fantastic. I would recommend to everyone
Very helpful
Alessio was thorough, diligent and kept me updated at all time points. I was very impressed with his performance, passion and dedication. I will continue to use his services.
Wantrup & Associates
Alessio of AGR Technology is an IT guy we rely on whenever we need IT help. His professionalism impressed us right at the first time. He solved many of our IT problems in no time. Excellent communication and speedy response.
We highly recommend this company
From a happy customer
Valeria Bianco
I received AGR contact information from a previous client, who had found their service excellent. So I contacted AGR with some expectations, and I can say they exceeded them. Professional, honest, punctual, reliable, their service is faultless. We can't recommend them highly enough.
Very fast, value for money and a comprehensive service
AGR is professional, organised and very skilled at what they do. They take the initiative, looking after all the details that you would not have thought of to enhance your website presence, marketing funnel and automated appointment bookings. Big bonus - pricings are at a fraction of the cost of competitors.
Customer testimonial
Alessio from AGR Technology is wonderful at gently guiding the less technically savvy users to solve problems. Back up service excellent. Highly recommended
SEO for website
The team is very cooperative and delivers clean and very efficient work.
Raimond Volpe
Nothing but good things to say about Alessio. He has been great service and great at communicating with me by both phone and email. Very good knowledge and problem-solving ability with our web development. I would thoroughly recommend Alessio and AGR Technology to anyone wanting online marketing or web development
Website design
Big thank you to Alessio at AGR Technology for a smooth and easy website development process. Nothing was to difficult to accomplish, I can highly recommend his first class service.
Supporting businesses of all sizes to get ahead with digital solutions
Why work with us?
Czech Search Landscape And User Behavior
Market Share: Google Dominance And Local Search Habits
Google holds the lion’s share in Czechia (well over 85% most sectors), but Seznam.cz still matters, especially for older demographics and certain regional queries. We optimize for Google first while accounting for Seznam’s crawler quirks, directory ecosystem, and Seznam Webmaster tools.
What we see on the ground:
- Mobile-first: Most discovery happens on mobile: Core Web Vitals and fast LCP are non‑negotiable.
- Map pack reliance: For service businesses, Google Business Profile (and Firmy.cz for Seznam) drives calls and foot traffic.
- Research-heavy buyers: Users compare extensively, read reviews, and look for proof, case studies, testimonials, certifications.
Language Considerations: Czech, Slovak, English, And German
- Czech (cs) is essential for local intent. Nuance matters, native editorial oversight beats machine‑translated copy.
- Slovak (sk) can convert well in border regions and for pan‑CZ/SK e‑shops. Hreflang helps keep the right version ranking.
- English (en) and German (de) content targets expats, B2B, and tourism-heavy cities. We align tone with audience expectations (formal vs. casual) and ensure metadata, schema, and on‑page elements match the language.
Regulated Niches And Content Sensitivities
Finance, health, legal, gambling, alcohol, and medical devices are regulated under EU and local rules. That affects:
- Content claims (evidence, disclaimers, author bios)
- E‑E‑A‑T signals (credentials, citations, review processes)
- Adjacencies (affiliate disclosures, cookie consent)
We build compliance into content frameworks and QA workflows to protect rankings and reputation.
Core SEO Services Offered In Czechia
Technical SEO And Site Health
We start with a crawl and performance baseline: log file analysis, Core Web Vitals, indexation, faceted navigation, pagination, JavaScript rendering (Next.js/React/Vue common), and structured data. For e‑commerce, we tame parameter sprawl and duplicate variants. For publishers and SaaS, we stabilize crawl budgets and fix thin/expired pages.
Deliverables typically include:
- Prioritized technical roadmap with effort vs. impact
- Schema markup (Product, LocalBusiness, FAQ, HowTo, Article)
- Internationalization setup (hreflang, canonical strategy)
- Accessibility enhancements that also improve SEO
On-Page Optimization And E‑E‑A‑T Signals
We align search intent with page purpose. That means tight titles, native Czech headings, clear internal linking, and author credibility. E‑E‑A‑T moves the needle in competitive SERPs:
- Real author bios with credentials and LinkedIn/company pages
- Transparent policies (returns, shipping, editorial standards)
- Review signals and third‑party mentions
Content Strategy For Czech Audiences
We map topics to funnel stages and work with native Czech writers and editors. Formats we’ve seen perform well:
- Comparison pages (vs. guides) for B2B and SaaS
- Buyer’s guides and size/fit help for retail and fashion
- Local landing pages for service areas (Prague 1–10, Brno districts)
We avoid literal translation. Instead, we localize examples, currency (CZK), seasonal cues, and idioms.
Digital PR And Ethical Link Building In CZ
We secure relevant coverage from Czech publishers, industry blogs, and associations, no spam, no PBNs. Tactics include:
- Data‑led stories using local stats or proprietary insights
- Thought leadership with credible bylines
- Resource pages, sponsorships, and university/association partnerships
We measure link quality (traffic, topical relevance, editorial standards) rather than chasing raw counts.
Local SEO And Map Pack Optimization
For multi‑location businesses, we standardize NAP, build Czech citations, and optimize Google Business Profile:
- Category selection, Czech descriptions, UTM tracking
- Local photos, services, and Q&A management
- Review acquisition playbooks and response templates
We also consider Seznam Firmy.cz and Mapy.cz where it’s relevant.
International SEO And Hreflang For CEE Expansion
If you’re expanding across Czechia, Slovakia, Poland, Austria, or Germany, we structure sites for clean targeting:
- Hreflang for cs, sk, pl, de, en with self‑referencing canonicals
- Country vs. language URLs (/cz/, /sk/, /de/), and geo‑logic breadcrumbs
- Centralized content governance to prevent cross‑market duplication
This reduces cannibalization and keeps the right page ranking in each market.
Compliance, Analytics, And Tooling
GDPR, Consent Management, And Data Ethics
We carry out consent modes and CMPs that respect EU law without breaking insight: Google Consent Mode v2, server‑side GTM where appropriate, and clear privacy pages. Data minimization and transparent tracking build trust and protect your brand.
Tracking Stack: GA4, GSC, And Local Tools
Our standard stack:
- GA4 with clean event naming and conversion mapping
- Google Search Console (separate properties per language/country)
- Seznam Webmaster tools for supplemental visibility
- Rank tracking with Collabim or Marketing Miner for Czech SERPs
- Looker Studio dashboards with revenue and lead integration
Reporting Cadence, KPIs, And Forecasting
We report monthly with:
- KPI roll‑ups: non‑brand vs. brand, revenue/lead growth, assisted conversions
- Segment insights: by language, market, category, and device
- Forecasts based on current trajectory and planned work
You’ll know what we shipped, what moved, and what’s next.
Conclusion
If you need SEO services in the Czech Republic, focus on native‑quality content, clean technical foundations, ethical links, and clear measurement. That’s the playbook we run at AGR Technology across Czechia and the wider CEE region.
Ready to see what’s possible? Request a Czech SEO audit, or book a short consult with our team. We’ll review your site, outline quick wins, and map a plan that fits your goals and budget, no fluff, no lock‑in.
AGR Technology, experienced, transparent, and easy to work with. Let’s get your Czech SEO moving.
Frequently Asked Questions
What do SEO services in the Czech Republic typically include?
Most Czech SEO services cover technical SEO (CWV, crawl/indexation, structured data, hreflang), on‑page optimization with native Czech content and E‑E‑A‑T, local SEO for Google Business Profile and Firmy.cz, content strategy tailored to Czech audiences, and ethical digital PR/link building with relevant Czech publishers.
How long does SEO take to show results in Czechia?
Expect quick wins in 4–8 weeks from indexation and on‑page cleanups, plus map pack improvements. Stable growth typically appears in 3–6 months. In competitive niches, plan for 6–12 months+ with sustained content and digital PR. Clear milestones and reporting help track what ships and what moves.
Do I need to optimize for Seznam.cz as well as Google?
Yes—Google dominates in Czechia, but Seznam still matters for older demographics and some regional queries. Prioritize Google while accounting for Seznam’s crawler quirks, Firmy.cz listings, and Seznam Webmaster tools. This balanced approach preserves reach without diluting effort on the primary traffic source.
Do I need a .cz domain to rank in Czech Google?
No, a .cz domain isn’t mandatory. A .com or other gTLD can rank well if you use strong Czech content, local backlinks, business citations, and proper hreflang/geo‑targeting in Search Console. A .cz can boost local trust and click‑throughs, but relevance and localization matter more.
How should I handle multiple languages (Czech, Slovak, English, German) for Czech SEO services?
Publish native‑quality Czech for local intent and align tone per audience. Use hreflang for cs, sk, de, en with self‑referencing canonicals, and structure URLs by country/language (e.g., /cz/, /sk/, /de/). Localize examples, currency (CZK), and metadata, and keep governance tight to prevent duplication.