What we offer
The reputation of your business online and offline is one of your most important assets, reputation and trust can take years to build yet minutes to destroy.
Before people even consider buying from you they will often do research searching through social networks such as Facebook and browsing search engines like Google looking for reviews and other information about the business.
Let AGR Technology help you to take control of your online brand and ensure you are always up-to-date on your customer journey so you can ensure your business is ahead of the pack and satisfies the customer’s needs.
Online Reputation Management or ORM for short is the process of strengthening your online brand to help protect against fake or misleading information showing up for your name or business name in search engine results. It also entails keeping on top of reviews including negative reviews so you can quickly respond and avoid bad customer experiences spiraling out of control.
We can help you:
- Deploy cloud-based software to help you manage your reviews
- Streamline your process of sending messages to clients to collect reviews
- Secure and optimise branded assets and profiles
- Create branded content and graphics for your website and other profiles through our comprehensive search reputation management experience combined with SEO efforts
- Secure top spots for your branded search results
- Help you track any mentions of your name across social networks, blogs, and forums
- Help issue legal takedown notices for defamatory content and reporting to relevant authorities
- Report content on your behalf for cyberbullying within local legal frameworks
- Conduct regular reputation and brand management audits to identify potential issues and address them ahead of time
- Collaborate with paid media and social teams to develop a strategy for combating negative content
- Provide full confidentiality for your business (we understand this can be a sensitive matter)
Reviews from our happy clients
We can help you outrank and overcome content from the following places:
- Reputation-bashing websites/forums
- Platforms like Pissed Consumer & RipOffReport
- SEC filings, ASIC pages, court filings, and other Government databases and publications
- Blog posts & gossip sites
- Images, videos, and mugshot websites
- Fake reviews and spam websites
- News and press articles
- Other unfair complaints and defaming content
Review management software to simplify your business
A critical component of an effective online reputation is customer reviews and therefore responding proactively to both positive and negative reviews is an important task.
But who has time to log in to the multitude of websites out there like Facebook, Google, Yelp, and many others it just takes too much time.
Our system consolidates all these websites together and allows you to easily respond to reviews as they come in from all these different sources allowing you to spend less time chasing reviews and more time doing what you do best.
Key Features of Review Management Software
Automated Review Requests: Send automated review requests to your customers after their purchase, ensuring a steady flow of feedback. This helps businesses keep the review section updated with recent experiences.
Centralized Dashboard: Access reviews from multiple platforms through a single dashboard. This allows you to manage, respond to, and analyze feedback efficiently without switching between various websites.
Real-Time Alerts: Get immediate notifications for every new review. Timely responses to reviews, especially negative ones, can turn unhappy customers into loyal advocates.
Benefits for Australian & International Businesses
Customer Insight: Gain valuable insights into customer preferences and areas needing improvement. Analyses from review management software aid in refining products and services to better suit market demands.
Enhanced SEO: Improve local SEO with fresh, positive reviews. Search engines favor updated content, and frequent positive feedback boosts your business’s visibility in local searches.
Trust Building: Showcase authentic customer experiences on your website and other platforms. Trust is crucial, and real customer reviews validate your credibility.
Fix your online business reputation
If your company has been targeted by defamatory content then it can start affecting your bottom line and public perception immediately which is why acting with the utmost urgency is required.
We can help craft a fully bespoke campaign based on your needs to get results as fast as possible and protect your name from misleading information out there.
We combine this with effective SEO strategies so you can outrank negative content and also make your primary content and assets rank better in the process.
Don’t let a negative Google result ruin your business.
Analyze Existing Reputation
Conduct a thorough analysis to understand the current online sentiment. Review your brand’s presence across multiple platforms to identify negative sentiment areas.
Respond to Negative Feedback
Address negative feedback promptly with thoughtful responses. Acknowledge customer concerns and offer solutions when possible. This proactive approach demonstrates your commitment to customer satisfaction.
Generate Positive Reviews
Encourage satisfied customers to leave positive reviews. Implement automated review request systems through email or SMS to streamline this process. More positive reviews can dilute the impact of negative ones.
Monitor Online Mentions
Keep track of brand mentions across social media, review sites, and forums. Use monitoring tools to receive real-time alerts for new mentions. Timely awareness allows quick responses and mitigation of potential issues.
Engage in Positive PR Campaigns
Launch positive PR campaigns highlighting your business achievements, community involvement, and customer success stories. These campaigns can help shape a favorable public image and counteract negative publicity.
Use SEO and Content Marketing
Optimize your content with positive keywords related to your brand. Publish high-quality articles and blog posts to push negative content further down in search engine results. Effective SEO strategies enhance your brand’s visibility and reputation.
Collaborate with Influencers
Partner with industry influencers to endorse your brand. Influencer marketing can enhance credibility and reach a wider audience, contributing to a positive online reputation.
Implement Continuous ORM Practices
Adopt continuous ORM practices to maintain an ongoing positive reputation. Regularly assess and improve your ORM strategies to stay ahead of potential issues. Consistent efforts result in sustained reputation enhancement.
By implementing these tactics, I can effectively repair and maintain my business’s online reputation in Australia.
Protecting a positive business with proactive preventative measures
What’s better than fixing an online reputation issue is putting in place preventative measures to prevent problems from getting out of hand in the first place.
We can help implement SEO and content enhancements to your digital strategy and deploy software tools to help you stay ahead of the curve and be alerted immediately on any potential complaint so it can be dealt with professionally.
SEO online reputation management within search engines like Google
Search engines are the first point of contact for the majority of people looking for a business online and therefore having a professional and coherent brand is key if you want to provide a great customer experience and improve your chances of sales.
Today there are a number of ways search results can become damaging from fake reviews, defamatory content, and confusing content to cause end-users to search elsewhere as they think your brand is related to something else.
There are also a number of review websites and aggregators where your website can appear such as Rip Off Report and Pissed Consumer where negative reviews have the potential of being amplified and may be out of date yet still rank highly for your name.
There are also unscrupulous websites out there deliberately set up to only show negative reviews or worse publish completely fake reviews with the intent of damaging a business or individual.
Reputation Management Australia & International
Whether you are a small business owner, personal brand, or a larger business that has been targeted by harmful content we can help you by providing our digital expertise in Australia as well as international markets.
Content removals
We can help send take-down notices to get defaming and negative content removed from the source and take care of the communication process with major platforms like Google, Bing and Facebook.
Get in contact with us
Want to find out more about how our solutions can help you stay on top of your online reputation? Get in touch to find out more:
FAQ (Frequently Asked Questions)
What is SEO?
SEO is the process of improving your website’s rankings within search engines like Google, Bing, and Yahoo! and stands for Search Engine Optimisation. It encompasses a variety of different techniques including but not limited to on-page SEO, off-page SEO, quality content, and more.
What is search engine reputation management?
Online search reputation management is the process of improving the search rankings of your website to protect your personal name and business brand name searches from misleading or fake content aiming to tarnish your reputation.
Users may be discouraged from visiting a site or purchasing a product or service from a company that has negative or random information ranking prominently in search engine result pages.
How long does it take for reputation management to work?
This will depend on a range of factors such as the existing structure of your website, current rankings, SEO strength, and the quantity of negative content out there. Once complete we will also help you put things in place to be proactive rather than reactive and ensure problems can be dealt with quickly and professionally.
Why does it take so long?
Depending on the quantity of content out there and the strength of the websites hosting this content it can take longer for search engines to crawl and eventually identify new content to determine is worth ranking above the damaging material.
Furthermore, if the content is successfully removed it can take search engines some time to revisit older pages to determine they aren’t there anymore and eventually remove them from their search indexes.
Do you offer reputation management packages?
We do offer certain components at fixed prices however all reputational issues are different so we believe in a bespoke approach as there is no “one size fits all” approach and some situations may need more or fewer resources to solve the issue.
Reputation management blogs & external resources
What is proactive reputation management? – Triangle SEO Services
https://hbr.org/2018/02/study-replying-to-customer-reviews-results-in-better-ratings
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